“Ducks in a Row” Television Commercial

Client: Schmidt Siding & Window Company
Industry: Home Improvement, Contracting & Construction
Services: Creative, Storyboarding, Scriptwriting, Video Production

Since 1949, Schmidt Siding & Window Company has been helping Southern Minnesota get their “ducks in a row” when it comes to home improvement. We were delighted to amplify this quirky marketing campaign with a fast-moving, unforgettably silly ad. In a spot dense with technically-challenging gags, Schmidt’s General Manager steals the show, landing an on-point brand message with tongue-in-cheek charm.
 

Schmidt has been overwhelmed by the positive response the ad has received, with Pete reporting that it has led to a huge increase in sales leads and bonks on the back of his head from overzealous fans. 𝓢